Lightning Bolt

Surfing an iconic brand.

Industry

Fashion

Indumentary

Social Media

Serivces

Positioning

Visual & Verbal amplification

Digital Brand Strategy

The client recovered the franchise to relaunch the brand in the US, so our mission was to find and enhance a real creative concept to connect with legendary audiences and new targets to foster them to experience the culture of this traditional brand. 

We developed a robust framework that translated the conceptual platform into short, smart, and straightforward hero messages that cut to the heart of the client's purpose.

Communicating the relaunch of a cult brand with limited resources was a creative challenge that brought strong, clear ideas to life within the visual and verbal identity.

Let’s create together:

Buenos Aires, Argentina.

contacto@holasimple.com

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